Save $130 on
FRESHeBUDS ELITE
Wireless, bluetooth earbuds
FREE DELIVERY & "by Christmas" Guaranteed
*if you order by Dec. 19th

Our CEO's Take on Joining an Accelerator

February 05, 2015

Check out the article here.

 

"Out of the hundreds of companies that applied to the 2014 class of the Techstars R/GA Accelerator, they chose mine. I still remember the day the call came that startup founders dream about. I immediately began to imagine how my startup would benefit from the attention, connections, and money we would attract on Demo Day.

When I stopped dreaming, I realized that I had two weeks to pack up my life and my business and move to NYC from Orlando.

 

Step One: Identify What Doesn’t Scale

I had been running FreedomAudio (formerly FRESHeTECH) in Florida since 2013. We design and sell portable outdoor smart speakers. We built up a great team, were selling thousands of products a month online, and worked out of a beautiful 1300 sq ft office in a prime downtown Orlando location.

But our ambitions were growing beyond our current structure. We were handling fulfillment, customer service, returns, and inventory management manually. As I restructured my team to focus on developing our new product during the R/GA accelerator, I knew these manual processes wouldn’t be sustainable."